ALTA Bank Donates Gift Packages for Children’s Smiles: Children from Sremčica and the Children’s Village “Dr Milorad Pavlović” enjoyed the Surprise and Fellowship

ALTA Bank, in collaboration with the Center for Inclusive Serbia, continues the “ALTA for Children’s Smiles” campaign with a strong message of love, inclusion, and solidarity, providing support to children placed in social care institutions across Serbia. As part of this campaign, visits to 14 institutions housing children of various ages were planned, with the goal of spending time together and donating New Year’s gift packages.

ALTA Bank distributed New Year’s gift packages to children in the Children’s Village “Dr Milorad Pavlović” in Sremska Kamenica and the Institution for Children and Youth “Sremčica.” The homes were visited by representatives of ALTA Group and ALTA Bank, the Ministry of Labor, Employment, Veterans, and Social Affairs, and the Center for Inclusive Serbia.

“It is a great pleasure to have the opportunity to visit the Institution for Children and Youth ‘Sremčica,’ to share joy with them, and to offer our support. The time spent with them brought us happiness, and their smiles are the greatest reward and thanks. Our goal is for every child to have a chance for a happy and fulfilling childhood. We believe that initiatives like this are crucial for strengthening the sense of community and inclusion, and we are proud of the ‘ALTA for Children’s Smiles’ campaign. It is another step toward creating a society where children have the support they need for growth and success. We will continue working on projects that improve the quality of life. ALTA Group and ALTA Bank have been supporting young athletes, cultural events, and institutions for years. Our activities in 2025 will continue in line with ESG standards. This is our way of expressing gratitude and contributing to the communities where we operate,” said Zarije Korolija, on behalf of ALTA Group during the visit to Sremčica.

“We are extremely pleased that, in collaboration with the Center for Inclusive Serbia, we continue the ‘ALTA for Children’s Smiles’ campaign, which has a deeply humanitarian character and plays a significant role in the lives of children across Serbia. This campaign symbolizes our commitment to inclusion, solidarity, and providing love to children living in social care institutions. We are proud to donate not only New Year’s gift packages, but also smiles and fellowship. We thank all the homes and institutions that support this beautiful initiative and open their doors to us, especially the children who always remind us of the importance of unity and care for others,” said Milan Vićentić, a member of the Executive Board of ALTA Bank during the visit to the Children’s Village “Dr Milorad Pavlović” .

“It is a great pleasure that our little ones had the opportunity to host the representatives of the ‘ALTA for Children’s Smiles’ campaign. Our goal is for the children who grow up and leave the Children’s Village to simultaneously leave the social support and protection program. That is why inclusion is one of our core principles in working with them. We are grateful to ALTA Bank and the Center for Inclusive Serbia for their support and the holiday atmosphere they brought to our home,” said Mirko Jankelić, director of the “Children’s Village – Dr. Milorad Pavlović.”

“Being part of the ‘ALTA for Children’s Smiles’ campaign and bringing joy to children is a precious experience for the Center for Inclusive Serbia. The distribution of New Year’s gift packages is a small gesture of love and attention, but we believe it will bring warmth and happiness to the children, as every child deserves holidays filled with joy and smiles. We will strive to continue being part of their happiness because we believe that every smile makes the world a better place and that together we are creating an inclusive Serbia where every child will have the opportunity for a happy and fulfilling childhood,” said Miroslava Damjanović, president of the Board of the Center for Inclusive Serbia.

As part of the “ALTA for Children’s Smiles” campaign, gift packages have already been delivered to children in Bela Crkva, at the Vera Radivojević Home for Abandoned Children, as well as in Subotica, at the Kolevka Home for Children with Developmental Disabilities.

In line with its vision of being a “bank tailored to people,” ALTA Bank provided support to young athletes, sports clubs, and talents from various fields during 2024. The bank sponsors more than 20 sports associations and clubs, such as KK Crvena Zvezda, FK Vojvodina, and young fighters from the Jiu-Jitsu club “Naito” from Smederevo, who won 5 gold and 1 silver medal at the Balkan Championship in Romania. The bank also supports the regional project of the Young Sports Games, young karting drivers at the Karting Club Ada, and many others. It is also a sponsor of cultural events such as the Nišville Festival and the Kolarac Endowment.
These activities are part of ALTA Bank’s broader vision to contribute to the health and physical activity of young people, as well as to the promotion of sports values and fair play.

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ALTA Bank Becomes a New Member of the Belgrade Stock Exchange

By officially signing the Cooperation Agreement, ALTA Bank has become a user of the BELEX FIXAPI platform.

“After 12 years, the Belgrade Stock Exchange has welcomed its second new member this year – ALTA Bank. The admission of new members marks an important step forward in the development of the financial sector and capital market in the Republic of Serbia. This process confirms that our country’s capital market is becoming increasingly attractive to both domestic and foreign investors, reinforcing transparency and stability,” emphasized Lazo Ostojić, Director of the Belgrade Stock Exchange.

“This is a significant moment and one of the many development milestones and growth indicators ALTA Bank has achieved in recent times, all with the aim of offering its clients the broadest range of products and services. Furthermore, key growth indicators, such as increased assets, deposits, loan portfolio, and the number of employees, confirm that ALTA Bank will conclude 2024 as officially the fastest-growing bank in the Serbian market,” stated Dr. Una Sikimić, Chairwoman of the Executive Board of ALTA Bank.

ALTA Bank’s ambitious goals are based on substantial investments in cutting-edge technologies and digital products, service quality, expanding its branch network, investing in human resources, and broadening the application of ESG standards in its operations. This comprehensive approach enables ALTA Bank to continue its dynamic growth, sustainable business development, and set standards of professional excellence in the banking sector.

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ALTA Bank Expands Its Business Network: New Branch Opened in Novi Pazar

We have opened a new branch in Novi Pazar, in line with our strategy to be accessible to as many citizens of Serbia as possible. With this step, we are strengthening our presence in the Raška District and offering clients even better conditions for conducting business in a modern and functional environment. This move is part of our continuous strategic expansion of the business network, aimed at increasing the availability of the Bank’s services and fostering stronger ties with local communities.

We are committed to continually improving our services to meet the growing needs of our clients and enhance their user experience. The opening of the new branch marks a significant step in our expansion and our mission to provide clients not only with high-quality banking services but also a unique customer experience.

The new branch enables better business conditions, with maximum flexibility and a personalized approach to each client. Our focus remains on stability, security, and building lasting partnerships with all ALTA Bank service users.

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ALTA Winter Magic – People of Belgrade Enjoy Free New Year’s Program

Proud of its commitment and continuous support for young talents, as well as societal values through numerous humanitarian activities, the management and employees of ALTA Bank organized an unforgettable ALTA Winter Magic event. On Sunday, December 15, the square in front of the bank’s headquarters in New Belgrade was filled with numerous children, along with their parents, grandparents, and caregivers, who enjoyed a carefully curated New Year’s program. The square was magically decorated in the spirit of the season’s best messages and festive atmosphere, bringing joy to the surroundings of the bank every day.

Children sang the most cheerful New Year’s and Christmas songs with Leontina and the “Čarolija” choir, while adults reminisced about beautiful moments and their favorite songs. After a break and socializing, during which everyone enjoyed gifts and warm beverages prepared by ALTA Bank employees, the program continued with the performance of the play “Two New Year’s Trees“.

The Continuation of ALTA Winter Magic – Sunday, December 22, 2024

The continuation of ALTA Winter Magic awaits us next Sunday, December 22, when the program kicks off at 12 PM with a performance by the “Slavujčići” choir, whose young members preserve the rich tradition of our cultural heritage. At 1 PM, all attendees will have the opportunity to have fun and test their knowledge in the “New Year’s Riddles” game. Who will win – our brilliant children or their moms, dads, grandparents, and caregivers? We’ll find out soon!,

Numerous surprises will be provided for all visitors, and children will have a unique opportunity to whisper their wishes to Santa Claus and hope for the most beautiful gifts and moments for the upcoming year!

ALTA for children’s smiles: Gifts brought joy to children from the “Kolevka” Home

With the action “ALTA for Children’s Smiles”, ALTA Bank, in cooperation with the Inclusive Serbia Center, distributed New Year’s gifts to children in the “Kolevka” Home for Children with developmental disabilities in Subotica this week. This initiative aims to provide joy and support to the youngest, drawing attention to the importance of inclusion and solidarity in society.

“This donation from ALTA Bank, with the Inclusive Serbia Center support, means a lot to us. We are very pleased when we see this kind of support, solidarity and empathy towards our Home and the children in our care. A donation in the form of New Year’s gifts will help us bring the spirit of holidays and love closer to children,” said Sokovic.

Tanja Knezevic, executive director of ALTA Bank, expressed her satisfaction with the successfully implemented “ALTA for Children’s Smiles” project.

“After the beautiful and emotional visit to the children in Bela Crkva last week, we had the honor to visit the ‘Kolevka’ Home in Subotica. We are proud that ALTA bank, in cooperation with the Inclusive Serbia Center, has the opportunity to bring joy and support to children and youth in social protection institutions throughout Serbia through our campaign ‘ALTA for children’s smiles’. This project fills us with pride, because we not only provide help, but create a better world for everyone, as a socially responsible company. Young talents, sports clubs, sportsmen, as well as babies born on World Savings Day are supported by us. We are committed to the development of the community in which we live and work. Our goal is to bring happiness, joy and changes with campaigns like this one, and raise together awareness of the importance of inclusion and providing support to those who need it the most,” said Knezevic.

The campaign „ALTA for children’s smiles” successfully started – ALTA Bank in Bela Crkva delighted the little ones with New Year’s gifts

Within the campaign „ALTA for children’s smiles”, ALTA Bank, in cooperation with the Center for Inclusive Serbia, delighted the little ones with the New Year`s gifts in the „Vera Radivojevic” Children and Youth Home in Bela Crkva.

This nice initiative includes support for children and young people placed in social welfare institutions throughout Serbia, and today’s visit to Bela Crkva was the first in a series of planned activities. The campaign will continue in Subotica (Wednesday, December 11, 2024), Cacak, Belgrade, Senta and other cities during December and the following months. The campaign was implemented with the support of the Ministry of Labour, Employment, Veterans and Social Affairs.

„We are glad that we had the opportunity to brighten up the festive atmosphere for the little ones in Bela Crkva and make them happy with New Year’s gifts. This campaign is just the beginning and we will continue to strive to ensure that all social welfare institutions throughout Serbia receive adequate support. ALTA Bank and ALTA Group support proudly true values and young talents in all areas, through socially responsible actions that are part of our strong business culture. From the beginning, we have been focused on contributing to the communities in which we operate, and socially responsible business is one of our postulates”, said Sanja Tanasijevic-Krstic, member of the Executive Board of ALTA Bank.

„I am pleased that we are initiating this campaign in South Banat, in the Bela Crkva municipality, which is the third development group. I owe gratitude to the company ALTA bank and the Center for Inclusive Serbia for the initiative and the initiation of this action and the recognition of the importance of supporting less developed municipalities. This is a municipality of wonderful people, who take care of each of their citizens, especially the users in the “Vera Radivojevic” Children and Youth Home. I would like to thank Tatjana Kokar, the Municipality President and Zoran Stanković, the Home Director, as well as Miroslava Damjanovic, the Board President of the Inclusive Serbia Center, for engagement and special empathy for children with disabilities. We will work together to create an inclusive Serbia and strive to realize the dreams of our fellow citizens together,” said Biljana Baroševic, assistant minister in the Ministry of Labour, Employment, War Veterans and Social Affairs.

Thanks to dedicated work, ALTA Group and ALTA Bank have achieved significant success, and support for sportsmen and cultural initiatives includes more than 20 sports clubs, including BC Crvena Zvezda, FC Vojvodina and Jiu-Jitsu Club „Naito”, as well as many others. The bank is an active supporter of regional projects, such as the Youth Sports Games, as well as cultural events, such as the Nishville Festival and the Kolarac’s endowment.

These activities are an active way of giving back to the community and investing in a better future. We expect that this campaign will contribute to better inclusion and raising awareness of the importance of social protection and assistance to children in socially vulnerable groups, thus continuing the tradition of solidarity and support through a comprehensive approach.

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Dr Una Sikimic to the Adriatic Luxury Summit on socio-economic factors in the development of luxury industries – opportunities and threats

Belgrade hosted the prestigious Adriatic Luxury Summit, held in the newly opened St. Regis hotel. The event brought together leaders and pioneers of the luxury industry from the region, Europe and the world, where they exchanged knowledge and research results on trends and developments in the luxury industry, as well as their importance and impact on countries’ economies.

ALTA Bank is the sponsor of this important event, and the president of the Executive Board of ALTA Bank, Dr Una Sikimić, participated in the introductory panel entitled “Navigating socio-economic factors in the expansion of the luxury industry”. On the panel, together with the presidents of insurance companies and investment funds, as representatives of financial institutions` eco-systems providing support for the functioning and development of the luxury industry, she spoke about the roles of the financial institutions and support of the luxury industry to the national and global economies.

Our Executive Board President, Dr Una Sikimic, gave an overview of global trends in the luxury industry, as well as the perspective of further development until 2030, referring to researches by the leading global investment banks. She placed special emphasis on the fact that the Republic of Serbia received an investment credit rating in 2024 from the international rating agency Standard and Poor’s, which is the best indicator of the stability and favorable economic and investment environment, including the segment of the luxury industry in the broadest sense. Dr Una Sikimic discussed the role and contribution of commercial banks to the luxury industry, the constant growth of expectations and the creation of additional benefits and services for the affluent segment of natural persons` clients, as well as business support and project financing for corporate clients operating in the luxury industry. Speaking about trends, Dr Sikimic pointed out that ALTA Bank’s investment strategy was set in such a way as to differentiate different client categories, in order to meet clients’ expectations in the most adequate way and provide service to more clients with the highest expectations

She also concluded, drawing a parallel with the development and trends in the banking sector, that the key postulates of the development of ALTA Bank are complementary to the pillars of the development of the luxury industry, especially highlighting innovations, digitalization, personalization, sustainability and responsibility.

ALTA Bank, as a proud sponsor of the event, has once again demonstrated its commitment to the development of the regional market and strengthening the synergy between global brands and local businesses.

The Adriatic Luxury Summit has become a place of dialogue and presentation of the impact of the luxury industry on regional economies with the aim of stimulating non-investment pulses and inspiring domestic and foreign investors to recognize the potential of this growing market. This event not only shed light on global trends, but also represents a platform positioning Belgrade and the region as recognizable destinations for the luxury industry.

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ALTA bank won an award for the fastest growing bank in Serbia

At the ceremonial part of the session of the Parliament of Businessmen of the Belgrade Chamber of Commerce, ALTA Bank won the special award for the fastest growing bank on the market of the Republic of Serbia in 2024. The plaque was presented to Dr Una Sikimic, president of the Executive Board of ALTA bank, which, as one of the few Serbian-owned banks, continues the 45-year tradition.

“We receive with great pleasure the award for the fastest growing bank based on key business indicators, which, among other things, relate to the growth of assets, deposits, loan portfolio and the number of employees. These parameters are the best indicators of the trust shown by our clients and partners, as well as our employees, and are a confirmation of the stability and safeness of ALTA Bank. Adapting to the specific needs of its clients, ALTA Bank continuously develops existing products and services and introduces the new ones, successfully responding to the challenges of the dynamic market. Focused on innovation and the application of the most modern solutions, as well as on setting the highest standards in the banking industry, our goal is to continuously improve the service quality and the number of satisfied clients. ALTA bank achieved exceptional business results this year and established a new strategic development framework for the next period. Our mission is to be a human-centred bank.”

ALTA Bank’s ambitious goals are based on significant investments, including investment in cutting-edge technologies, digital products, improving the services quality, expanding the network of branches, developing the employees` knowledge and skills, as well as the wide application of ESG standards in business – with a vision: a human-centred bank.

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ALTA bank celebrated the Patron saint day of St. Michael the Archangel –
Tradition in order to preserve value

ALTA BANK NEW BRANCH OPENED IN THE IGUMAN’S PALACE BUILDING